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Meet The Team

We are a team of clinicians, developers, data scientists, NHS data analysts, economists, and product specialists who share a deep commitment to supporting sustainable healthcare, and transforming the way healthcare measures and funds success, to those things that matter to people. We bring a variety of perspectives to the challenge, and deep specialist knowledge that underpins our robust methodologies.

Dr Rupert Dunbar-Rees

Founder and CEO

Juliana Bersani

Co-Founder and COO

Dr Nasrin Hafezparast

Co-Founder and Chief Clinical Data Officer

Garrett Mears


Mushtaq Khan

Business Intelligence Specialist

Luciano Bersani

Lead Developer

Ellie Bragan Turner

Senior Health Outcomes Analyst

Rose Higgins

Senior Health Outcomes Analyst

Sophie Chung

Senior Programme Lead

Zara Sari

Data Analyst

Emmet Clarke

Data Engineer

Dr Amanda Sewell

Clinical Associate

Dr Katy Yeo

Clinical Associate

Kelly Thompson


Jacquelyn Bell

Executive Assistant

Alice Vodden


Senior Advisor

Pam Garside

Pam Garside has her own management consultancy, Newhealth, specialising in organisational strategy and development in health care, and is a Fellow of the Judge Business School of the University of Cambridge. She advises new entrants to the UK health market including digital and start up companies and is an angel investor.

Pam founded and co-chairs The Cambridge Health Network, a membership group of senior players in UK health, both private and public sector. She sits on the Investment Committee of Cambridge Enterprise, the technology transfer company of the University of Cambridge and is a member of Cambridge Angels. She is a board member of Whizz-Kidz charity, ZPB Ltd and a senior adviser to Smith Square Partners. In 2016 Pam was named one of the 100 most influential leaders in Health Tech by Hot Topics.

Pam began her professional life in management in the NHS and subsequently spent many years studying and working internationally based in the USA. She holds a BSc from the University of Durham and a Masters Degree in Hospital and Health Care Administration from the University of Minnesota. She is an Adjunct Professor at Imperial College Business School.

OBH’s Clinical Associates Network

A group of people dedicated to growing the value-based community within the UK and globally. The network is an opportunity for clinicians and medical students to learn and be involved in OBH’s work around value, outcomes measurement, and the development of sustainable healthcare systems through a proactive approach to health and care.

Associates and Collaborators

We have the pleasure to work with some of the absolute experts and innovators in the field of outcomes based healthcare, with deep practical and/or academic expertise in one or more of the more technical areas of this approach– for example: segmentation, health outcomes, payment systems, co-production, contracting for outcomes, PROMs (patient reported outcomes measures)/measurement, outcomes data models. They are all recognised experts in their own fields. All of them ‘get’ outcomes based approaches. Above all, they are deeply trusted and respected colleagues and friends.

Heather Dawe

Data Scientist

Dr Nicola Davies

PROMs Expert